Banff National Park mountain landscape

Welcome to AI-ON Lab.

People

People behind the lab

Principal Investigator

Jaewoong Choi

Students

Students

Alumni

Alumni

Jaewoong Choi

Jaewoong Choi

Assistant Professor · School of Business Administration, Dankook University

E-mail jaewoongchoi@dankook.ac.kr

Education

Ph.D. in Industrial Engineering Summa Cum Laude

2018 – 2022
Advisor: Prof. Janghyeok Yoon (Business Intelligence & Data Analytics Lab)

Department of Industrial Engineering, Konkuk University, Seoul, South Korea

Bachelor in Industrial Engineering

2014 – 2018
Advisor: Prof. Janghyeok Yoon

Department of Industrial Engineering, Konkuk University, Seoul, South Korea

Professional Experience

Assistant Professor

2026.03 – Present

School of Business Administration, Dankook University, Yongin, South Korea

Post-doctoral Research Fellow

2025.03 – 2026.02
Advisor: Prof. Changyong Lee (Policy Informatics Lab)

Department of Public Administration, Korea University, Seoul, South Korea

Commissioned & Post-doctoral Researcher

2022.03 – 2024.11

Computational Science Research Center, Korea Institute of Science and Technology, Seoul, South Korea

  • Jin Jaegyeong

    Research Intern

    Business Administration · School of Business Administration, Dankook University

    Research Interests: Entertainment Business Analytics, Consumer Behavior, Marketing Analytics

  • Yoon Su Yeon

    Research Intern

    Accounting · School of Business Administration, Dankook University

    Research Interests: Accounting Analytics, Financial Data Analysis, Financial Reporting

Alumni

  • To be announced.

Research

AI for Organizations & iNnovation

Our research focuses on AI- and machine learning-driven digital transformation across business, innovation, public policy, and society.

Research Themes

AI & Digital Transformation

AI- and ML-driven transformation of organizations, business models, innovation processes, and public-sector systems.

Technology & Innovation Intelligence

Data-driven analysis of technological change, emerging opportunities, knowledge recombination, and innovation ecosystems.

Language & Knowledge Intelligence

NLP, large language models, representation learning, and knowledge extraction for business, policy, and scientific applications.

Collaborators

We work with research collaborators across Korea University, Konkuk University, Sogang University, Harvard University, Lawrence Livermore National Laboratory, KISTI, KIST, and other institutions.

  • ** University
    ***
Banff mountain landscape
19

International Publications

11

H-index

17

Projects

6

Intellectual Property

Publications

Selected publications. Expand the full list for all journal articles, works in progress, and intellectual property.

  • All
  • To Be Announced
  • International Journal
  • Domestic Journal
  • Intellectual Property

TBA - attention

Jaewoong Choi, Changyong Lee*

2026+

In Preparation

TBA - regression

Jaewoong Choi, Changyong Lee*

2026+

In Preparation

TBA - complaints

Jungwon Park, Jaewoong Choi*, Changyong Lee*

2026+

In Preparation

Market-informed Product Opportunity Analysis: A fastText-based Framework Using Trademark Data

Daeseong Jeon, Juram Kim, Jaewoong Choi, Hyojeong Lim, Changyong Lee*

2026+

Submitted

Need-based customer segmentation for prioritizing hotel service improvements

Jaewoong Choi, Juram Kim*, Changyong Lee*

2026+

Submitted

Anticipating cross-domain knowledge recombination in technological convergence: A SAO network propagation approach to technology opportunity analysis

Yeongjin Seol, Jaemin Chung, Jaewoong Choi*, Janghyeok Yoon*

2026+

Submitted

Technological knowledge structure as a window into firms’ internal technological capabilities: A hierarchy-preserving representation learning approach to technology opportunity analysis

Jaewoong Choi, Daeseong Jeon, Juram Kim, Changyong Lee*

2026+

Submitted

Product functions as interfaces for market–technology knowledge integration: A cross-domain representation learning approach to new product opportunity identification

Jaewoong Choi, Juram Kim*, Changyong Lee*

2026+

Submitted

Do all AI transformations reshape competition? Transilience mapping through technology–market knowledge alignment

Jaemin Chung, Janghyeok Yoon, Jaewoong Choi*

2026+

Submitted

24. Identifying firm-specific business diversification opportunities based on existing technological capabilities: A metapath2vec and sub-graph mining approach

Mingyu Kim, Yeongjin Seol, Jaewoong Choi*, Janghyeok Yoon*

2026

(SCIE) IEEE Access, Accepted

23. Leveraging cross-domain knowledge alignment for AI transformation: A contrastive learning approach using problem-solution pairs from patents

Jaewoong Choi, Juram Kim*, Changyong Lee*

2026

(SCIE) Applied Soft Computing, Accepted

22. Dynamic technology impact analysis: A multi-task learning approach to patent citation prediction

Yeongjin Seol, Jaewoong Choi, Seunghyun Lee, Janghyeok Yoon*

2026.03

(SCIE) Computers & Industrial Engineering, Accepted

21. Exploring intra and inter-organizational collaboration opportunities across a technological knowledge ecosystem: A metapath2vec approach

Jaemin Chung, Jaewoong Choi, Janghyeok Yoon*

2026.03

(SCIE) Expert Systems with Applications, Accepted

20. Exploring the potential of novel research proposals as signals of successful national R&D: A case study on energy and resource sector in South Korea

Jaemin Chung, Janghyeok Yoon, Jaewoong Choi*

2025.11

(SSCI) Journal of Informetrics, Accepted

19. NEON as a navigator of energy open innovation ecosystems

Jaemin Chung, Janghyeok Yoon*, Jaewoong Choi*

2025. 09

(SSCI) Journal of Innovation & Knowledge, Accepted. JCR Top 0.87% for Management

18. Harnessing language models for computational literature review of emerging AI topics

Jaemin Chung, Byeongki Jeong, Young-Jae Park, Hwihun Jeong, Jiho Lee, Janghyeok Yoon*, Jaewoong Choi*

2025.11

(SSCI) Information Processing & Management 62 (6), 104245 JCR Top 5% for Information Science & Library Science

17. Building an end-to-end battery recipe knowledge base via transformer-based text mining

Daeun Lee, Hiroshi Mizuseki, Jaewoong Choi*, Byungju Lee*

2025.05

(ESCI) Communications Materials, 6, 100. JCR Top 18% for Materials Science, Multidisciplinary

16. Early screening of potential breakthrough technologies with enhanced interpretability: A patent-specific hierarchical attention network model

Jaewoong Choi, Janghyeok Yoon, Changyong Lee*

2025.04

(SCIE) Computers & Industrial Engineering, 203, 111034. JCR Top 15% for Industrial Engineering

15. MaTableGPT: GPT-Based Table Data Extractor from Materials Science Literature

Gyung Hoon Yi†, Jiwoo Choi†, Hyungyun Song†, Olivia Miano, Jaewoong Choi, Kihoon Bang, Byungju Lee, Seok Su Sohn, David Buttler, Anna Hiszpanski*, Sang Soo Han*, Donghun Kim*

2025.02

(SCIE) Advanced Science, 2408221. Selected as Back Cover. JCR Top 6% for Materials Science, Multidisciplinary

14. Accelerating materials language processing with large language models

Jaewoong Choi, Byungju Lee*

2024.02

(ESCI) Communications Materials 5 (1), 13. JCR Top 18% for Materials Science, Multidisciplinary

13. Quantitative Topic Analysis of Materials Science Literature Using Natural Language Processing

Jaewoong Choi, Byungju Lee*

2024.01

(SCIE) ACS Applied Materials & Interfaces 16 (2), 1957–1968. Selected as Front Cover. JCR Top 15% for Materials Science, Multidisciplinary

12. Towards firm-specific technology opportunities: A rule-based machine learning approach to technology portfolio analysis

Youngjin Seol, Seunghyun Lee, Cheol-Han Kim, Janghyeok Yoon*, Jaewoong Choi*

2023.11

(SSCI) Journal of Informetrics 17 (4), 101464. JCR Top 18% for Information Science & Library Science

11. Deep Learning of Electrochemical CO2 Conversion Literature Reveals Research Trends and Directions

Jiwoo Choi†, Kihoon Bang†, Suji Jang, Jaewoong Choi, Juanita Ordonez, David Buttler, Anna Hiszpanski, Thomas Yong-Jin Han, Seok Su Sohn, Byungju Lee, Kwang-Ryeol Lee, Sang Soo Han*, Donghun Kim*

2023.07

(SCIE) Journal of Materials Chemistry A 33 (11), 17628-17643.JCR Top 11% for Materials Science, Multidisciplinary

10. Exploring a technology ecology for technology opportunity discovery: A link prediction approach using heterogeneous knowledge graphs

Jaewoong Choi, Changyong Lee, Janghyeok Yoon*

2023.01

(SSCI) Technological Forecasting and Social Change 186 (B), 122161. JCR Top 2% for Business

9. A two-stage deep learning-based system for patent citation recommendation

Jaewoong Choi, Jiho Lee, Janghyeok Yoon, Sion Jang, Jaeyoung Kim, Sungchul Choi*

2022.07

(SSCI) Scientometrics 127 (11), 6615-6636. JCR Top 18% for Information Science & Library Science

8. Identification of emerging business areas for business opportunity analysis: An approach based on language model and local outlier factor

Jaewoong Choi, Byeongki Jeong, Janghyeok Yoon*

2022.09

(SCIE) Computers in Industry 140, 103677. JCR Top 4% for Computer Science, Indisciplinary Applications

7. Measuring knowledge exploration distance at the patent level: Application of network embedding and citation analysis

Jaewoong Choi, Janghyeok Yoon*

2022.05

(SSCI) Journal of Informetrics 16 (2), 101286. JCR Top 18% for Information Science & Library Science

6. Anticipating promising services under technology capability for new product-service system strategies: An integrated use of patents and trademarks

Jaewoong Choi, Janghyeok Yoon*

2021.12

(SCIE) Computers in Industry 133, 103542. JCR Top 4% for Computer Science, Indisciplinary Applications

5. Social media analytics and business intelligence research: A systematic review

Jaewoong Choi, Janghyeok Yoon*, Jaemin Chung, Byoung-Youl Coh, Jae-Min Lee

2020.11

(SSCI) Information Processing & Management 57 (6), 102279. JCR Top 5% for Information Science & Library Science

4. Predicting product development directions for new product planning using patent classification-based link prediction

Seunghyun Oh, Jaewoong Choi, Namuk Ko, Janghyeok Yoon*

2020.11

(SSCI) Scientometrics 125, 1833-1876. JCR Top 18% for Information Science & Library Science

3. A novel approach to evaluating the business potential of intellectual properties: A machine learning-based predictive analysis of patent lifetime

Jaewoong Choi, Byeongki Jeong, Janghyeok Yoon*, Byoung-Youl Coh, Jae-Min Lee

2020.07

(SCIE) Computers & Industrial Engineering 145, 106544. JCR Top 15% for Industrial Engineering

2. Identification of time-evolving product opportunities via social media mining

Jaewoong Choi, Seunghyun Oh, Janghyeok Yoon*, Jae-Min Lee, Byoung-Youl Coh

2020.04

(SSCI) Technological Forecasting and Social Change 156, 120045. JCR Top 2% for Business

1. Technology opportunity discovery under the dynamic change of focus technology fields: Application of sequential pattern mining to patent classifications

Jaewoong Choi, Byeongki Jeong, Janghyeok Yoon*

2019.11

(SSCI) Technological Forecasting and Social Change 148, 119737. JCR Top 2% for Business

설명가능한 머신러닝 기반 특허 소송 위험 평가 방법

설영진, 홍준희, 이승현, 최재웅, 강민수, 윤장혁*

2026.09

(KCI) 대한산업공학회지, 52(4), 320-334.

언어모델과 공공부문 행정혁신: 개념, 접근법 및 고려 사항

박정원†, 전대성†, 이규민†, 최재웅†, 이창용*

2024.07

(KCI) 정부학연구, 30 (1), 35-88.

제품 출시 초기의 고객 불만 모니터링을 위한 소셜미디어 마이닝 접근법

이승현, 최재웅, 윤장혁*

2021.06

(KCI) 대한산업공학회지, 47 (3), 289-301

특허의 토픽 진화분석을 통한 에너지 하베스팅 기술 발전 경로 추적

김유성, 최재웅, 윤장혁*

2021.03

(KCI) 지식재산연구, 16(1), 169-200, 2020년도 지식재산공모전 장려 수상

상표데이터기반 비즈니스 인텔리전스: 활용사례 및 연구이슈

윤장혁*, 고남욱, 정병기 최재웅

2019.08

(KCI) 대한산업공학회지, 45 (4)

제품혁신수준 분석을 위한 특허정보 기반 지표 개발

오승현, 고남욱, 정병기, 최재웅, 윤장혁*

2019.02

(KCI) 대한산업공학회지, 45 (1)

인문사회 과학기술 분야 연구의 학제적 동향 분석: 토픽 모델링과 네트워크 분석의 활용

최재웅, 장재혁, 김대환, 윤장혁*

2019.01

(KCI) 산업경영시스템학회지, 42 (1), 74-86

지식 그래프 모델링을 통한 오픈 이노베이션 생태계 분석 방법

윤장혁, 정재민, 최재웅

대한민국특허청 출원번호 10-2024-0177371 (2024)

자연어처리 기반 연구개발 컨설팅 시스템 및 이의 동작 방법

최재웅, 이병주

대한민국특허청 출원번호 10-2023-0,092,570. (2023)

제약기술 생태계 기반의 약물 재창출을 위한 분석 장치 및 방법

윤장혁, 제갈용승, 최재웅, 이지호

대한민국특허청 출원번호 10-2023-0092221 (2023)

지식 그래프 모델링을 통한 오픈 이노베이션 생태계 분석 방법

윤장혁, 정재민, 최재웅

대한민국특허청 출원번호 10-2024-0177371 (2024)

자연어처리 기반 R&D 컨설팅 프로그램

최재웅, 이병주

한국저작권 제C-2023-007702호 (2023)

기술 기회 발굴 장치 및 방법

윤장혁, 최재웅, 정병기

대한민국특허청 등록번호 10-2,178,702 (2020)

특허수명예측장치 및 그 동작 방법

윤장혁, 최재웅, 정병기, 이재민, 고병열, 권오진

대한민국특허청 등록번호 101,877,235.(2018)